Personal Project

Hydroflask Mock Ad | This is a portrait.

I worked on this project with my good friend Annie Kate Cutler. The idea behind the “This is a portrait.” mock campaign stemmed from the fact that although many people have Hydroflasks, everybody’s looks a little different. Some are covered in stickers, some are sleek and clean, and some have one single dent from a bad fall. So what does a person’s Hydroflask say about them? Is it symbolic of their inner selves or their outer selves that the world sees? Maybe it depends on the person, and maybe it depends on the Hydro :)

Special thanks to Zoe, Sam, and Noah.